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Realising campaign assets for creative agencies and advertisers.


Translating, producing and delivering campaign assets to different global markets.


Guiding advertisers through the process of producing creative campaign assets.

Cost Management

Helping advertisers keep control over the costs involved in producing campaign assets.

Agency production, Amsterdam, The Netherlands, RTV productie, Versioning, Adaptation, Adaptatie, Adaptaties, screen producer, content producer, media productie, production consultancy, production consultant, advies, productie-advies, productie, TV commercial, campagne, online video, ondertiteling, subtitling, bureau-productie, broadcast production, RTV producer, reclame campagne, televisie commercial, print, print productie, vertaling, translation, transcreation, transcreator, reclamebureau, TV director, cost controller, cost controlling, cost management, cost manager, budget advies, productie-budget, Eric Smit, Annemarie Semeijn

Cost Management

By reviewing the input provided by the creative agency (such as budget(s), treatment(s) etc.), I can advise on possible cost reduction possibilities and feasibility of the input provided, comparing it to the creative brief and your campaign budget.

If needed, I can negotiate on your behalf to achieve a fair and balanced budget to achieve the desired end result.

The aim is not to reduce costs per se, but to ensure that the campaign goals match the costs involved and advise on possible ways to manage these variables to make them fair and balanced for all parties involved.

Please contact me for more information.

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